Life first.
Performance follows.
OTLR reads the person, not just the performance. An occupational therapy platform built to catch the breakdowns that happen outside the lines, before they cost a season or a career.
The cost of reading only
what is visible on the field.
Elite sport spends billions optimizing the body and the play. Almost nothing is spent reading the life around it. The breakdowns are recurring. The visibility into them is not.
Why now
22 of 30 NBA teams now collect daily wellness data. Zero clinical intelligence is applied to it. The data is waiting. The intelligence layer is not.
Five signals.
One score that reads the whole person.
Not a wellness score. A clinical composite drawn from the five domains that decades of occupational science research identify as the structural supports of a stable life. Integrates with the systems teams already use.
The clinical layer sees the components. The athlete sees the composite. The team sees direction, not diagnosis.
Every wellness platform fails
for the same reason.
We are architected around it.
When athletes believe the front office can see their raw answers, they enter safe, performance-flattering data. The platform becomes noise. OTLR is the only athlete platform architected around the trust separation that makes honesty possible.
Sees themselves.
Their own score. Their own trend line. Their own reflection.
Sees everything.
A licensed occupational therapist, bound by HIPAA, clinically accountable.
Sees direction.
Team-level aggregates only. Is the needle moving. Is trust building. Is the roster consolidating.
The clinical layer sees everything. The coach sees direction. The athlete sees themselves. That is the protocol that makes the data worth collecting.
Athletes are the canary.
The market is anyone in transition.
Elite sport is where the pattern is most visible, most expensive, and most measurable. The infrastructure we build for athletes applies cleanly to every population whose work forces an identity transition.
Before there was a platform.
There was a person.
Former athlete. Twelve-week clinical proof of concept.
Brandon's identity was entirely defined by his role as an athlete. When playing ended, the anchor was gone. Daily architecture collapsed. The structure that once held sleep, nutrition, movement, purpose, and self-concept in place dissolved in weeks. What remained was not dysfunction. It was an absence of occupation.
Physical activity
Structured movement was reintroduced not as training, but as daily occupation. From zero days per week to three to four sustained sessions: a rebuilt habit loop anchored to time, place, and routine rather than performance outcome.
Nutrition
Meal preparation replaced reactive consumption. Weekly planning, grocery structure, and cost accountability restored agency over a domain that had collapsed into convenience eating at 2 AM.
Spirituality
Faith practices expanded from a single ritual to a daily architecture of devotion, reading, and presence with family. Anchoring and meaning restored through consistent, chosen occupation.
Self-rated pre/post scores (1 to 10 scale). Clinically meaningful change threshold: +2 points.
All domains exceed the +2 point threshold for clinically meaningful change (Law et al., COPM 5th Ed.).
Traction is clinical.
Then commercial.
The floor rises when the ceiling does.
We are not building this to reach NBA athletes. We are using the NBA to reach every person who has had to rebuild themselves when the structure they were built for was taken away.
Service on the margins. Reaching the ones on the ends who don’t normally get reached.
Not charity.
Architecture.
Pledge 1% is structured into the cap table at incorporation. It does not wait for an exit. It scales with the company from day one.
1% Equity
1% of founder equity allocated to the OTLR Foundation (501(c)(3), in pre-filing) at incorporation. As the company grows, so does the Foundation. Baked in, not bolted on.
1% Product
Free platform access grants to Foundation-partnered youth sports programs: Boys and Girls Clubs, faith-based youth sports networks, supervised OT student residency sites.
1% Time
Licensed occupational therapist hours committed annually to Foundation delivery. Clinical-grade access for populations that would not otherwise reach it.
The floor rises because the top funds it. By structure, not by goodwill.
Built on occupational science.
OTLR is grounded in the Lifestyle Redesign® tradition pioneered at the University of Southern California. Peer-reviewed, replicated, published.
Founder-market fit
is the whole story.
Read the person.
The performance takes care of itself.
OTLR is in active conversations with its first NBA franchise. Pre-seed round open. Teams, investors, and press are invited to reach out directly.